Become a Certified Digital Marketer in 2023| Advertising 101

• You will master digital marketing agency slang. How markers in digital marketing agencies talk. This will help you nail job interviews.
• You will learn the essential Facebook ad account structure. (Essential in Digital Marketing)
• You will learn the “secret” interests in Facebook ads that no one talks about and targets. You will get the cheapest traffic and most conversions.
• You will grasp the type of creatives you should use when adressing businesses and customers.
• You will learn different campaign building tactics to launch a Business to Business and Business to Customer campaigns.
• You will learn how to write compelling copy to convert in Facebook ads.
• You will know the exact steps to install a pixel and track the important events.
• You will know how to create Lookalike audiences in Facebook ads.
• You will master remarketing like a pro. (Essential skill of a digital marketer)
• You will know the exact steps to optimize a Facebook ads campaign. Know the metrics to look at when auditing an ad account.
• You will learn Google Search, Google Shopping, Google Display, Google Performance Max, Google Youtube(Video), Google Local, Google Discovery campaign types.
• You will learn how to install the pixel and track important events.
• You will master keyword targeting in Google and critical techniques many marketers miss.
• You will grasp the advanced tactics such as Google DKI in Google Search ads to run ads like a pro.
• You will master how to write compelling copy for Google Search and other campaign types.
• You will become the ultimate expert of the bidding strategies in Google. You will know which one to use when.
• You will know exactly which campaign types you should combine for ultimate results.
• You will learn the targeting options in Google campaign types. Including retargeting.
• You will learn Linkedin at campaign structure for optimal results.
• You will know exactly how to install the tracking on your website to track important events coming from Linkedin
• You will know how to keep your CPC low on Linkedin ads.
• You will master the advanced targeting options on Linkedin ads.
• You will know how to and when to use all the creative types in Linkedin.
• You will master TikTok ad account structure that will yield results for your business.
• You will know the exact targeting scheme that is optimal for TikTok
• You will master the creative types you should use to blend in the platform and not look like an ad.
• You will know how to install the TikTok pixel.
• You will master Twitter ads and it’s targeting options.
• You will know the exact ad types on Twitter ads that will drive results
• You will know how to install a Twitter pixel and track important events.
• You will know the exact targeting options in Snapchat ad.
• You will master Snapchat creative types and which ones you should use.
• You will know how to install the Snapchat pixel to track important events coming from Snapchat.
• You will know the exact targeting options in Pinterest including the keyword targeting.
• You will learn the targeting combinations that will drive sales and leads.
• You will know how to install a Pinterest pixel into your website to track important events.
• You will know the Pinterest ad creative types and the copy you should use for optimal results
• You will become a master of Google Analytics 4. So you can look at what people are doing on your website and where are they coming from.
• You will understand how to use Google Tag Manager to implement tags to your website without slowing down the speed of your site.
• You will become a professional and certified digital marketer with the ability to turn ads into sales and leads.
• With the completion, you will get a digital marketing certificate that will help you get a job in the digital marketing industry.

Who this course is for:

• People who want to work in digital marketing agencies and earn 6 figures a year.
• People who want to run ads for their businesses.
• People who want to make money with affiliate marketing and promote the products with ads.
• People who are fresh into the workforce and want to become digital marketers.
• Beginner marketers who want to enhance their skillset.
• People who want to work in companies’ marketing departments as marketing managers
• People who want to make run ads for their dropshipping products.
• People who love digital marketing.
• People who want to learn Facebook Ads.
• People who want to learn Google Ads.
• People who want to learn Snapchat Ads.
• People who want to learn Linkedin Ads.
• People who want to learn Google Analytics.
• People who want to learn Google Tag Manager.
• People who want to learn TikTok Ads.
• People who want to learn Twitter Ads.
• People who want to learn Pinterest Ads.
• People who want to learn what is the latest update in the digital marketing world.
• People who want to enhance their careers in the digital marketing world.
• People who own a website and want to promote it.
• People who are social media marketers and want to improve their skills.